What were you doing on July 22nd? I was keynoting at the MGM in Las Vegas on the topic of storytelling, and peeps were in to me! The folks at Corporate Event News were there to capture all the highlights, and had this to say about me, “Herscher told some of her own stories in the context of explaining how storytelling and shared experiences forge connections.” They also said and I quote,” CEMA SUMMIT 2019 DELIVERED INSPIRATION, INNOVATION AND CAMARADERIE TO EVENT MARKETERS” Guess we done good!

This is what your audience should look like when you’re speaking to them-every hand should be raised! Whether it’s the spoken word or written word, every single person needs to be engaged. The folks at Harvard Business Review found that character driven stories with emotional content result in a better understanding of the key points a speaker wishes to make AND enable better recall of those points weeks, and even months later! #storytelling #movethemorlosethem #storytriggersrelationship

I ❤️ keynoting! MGM here I come! #storytelling #eventmarketing #CEMA #storytriggersrelationship

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